Focus on what you do best and let me handle optimizing your website, app or funnel.
I understand the importance of having a conversion-friendly product that drives result and what it takes to bring a user to the point of conversion.
I am passionate about data, education, and creating effective projects. This means I craft conversion loops based on patterns in data, solutions that you understand & that convert.
As a Conversion Optimization Specialist, my goal is to leverage design thinking and my technical expertise to help business owners achieve their maximum online potential.
*Fluent in Swedish & English.
A selection of services I offer.
"Analytical, putting use of the data, creating insights, acting on them & sharing them in a pedagogical way."
“Ignacio is a highly skilled and results-driven professional who consistently goes the extra mile to meet and exceed goals, KPIs, and growth targets."
“My go-to recommendation for my clients for everything conversion optimization and online growth. Most recently I recommended him to a client for conversion optimization on Shopify that included work on Google Analytics, Merchant Center and Google Ads."
Using online behavioural psychology & a diverse set of tools , I interpret customer data and elevate conversion rates and campaign results. Some clients ask for deep-dives in their data to unlock growth opportunities and others have specific conversion-issues they want fixed. I do it all.
..by identifying patterns in data and together with team develop a new product on site leading to +3 msek annual recurring revenue for non-profit.
...of people reaching out to national helpline of non-profit through format experimentation.
...for an in-console advertising campaign for a genre leading game company, achieved by continously testing markets, target groups and creatives.
...from a high-stakes 3-day campaign recruiting 1500 monthly donors via performance ads for non-profit.
...experimenting with a micro-transaction tool & easy to set up landing pages during public holidays for non-profit.
...spanning meta, twitter, youtube, reddit, xbox, playstation, pinterest, snapchat, google & more for non-profit, e-com & gaming sector.
